Designing an Experience: Maps and Signs at the Archaeological Site of Ancient Troy

  • Chelsea M Nestel University of Wisconsin - Madison (PhD Student), Cartography / GIS

Abstract

Maps and signage are essential for visitors to understand and appreciate the cultural, historical, and natural importance of a heritage site. Unfortunately, the on-site maps and signage at the archaeological site of ancient Troy near Çanakkale, Turkey, create a poor visitor experience. A UNESCO report found that the site suffered from “poor and confusing wayfinding” and “visual clutter and chaos” (Riorden 2009, 9–10). To understand how the maps and signage failed to help visitors, I completed a content analysis of the maps and signage found at Troy in the summer of 2014, based on recommendations from cartographic semiotics and the field of experiential graphic design. The analysis uses a case study of the archaeological site of Ancient Troy to derive insights into user experience design at preserved sites of cultural or historical significance.

Author Biography

Chelsea M Nestel, University of Wisconsin - Madison (PhD Student), Cartography / GIS
Chelsea Nestel is a PhD student studying cartographic aesthetics and design at UW-Madison
Published
2020-03-17
How to Cite
Nestel, C. M. (2020). Designing an Experience: Maps and Signs at the Archaeological Site of Ancient Troy. Cartographic Perspectives, (94), 25-47. https://doi.org/10.14714/CP94.1504
Section
Peer-Reviewed Articles